Intent is "what they're signaling they want."
Searching for services like yours
Researching options and reading reviews
Visiting relevant pages and product sites
Comparing providers before deciding
Your Intent Solutions
Capture demand when people are actively in-market for what you sell.
Search Signal Audiences
Target based on keyword-driven intent with thousands of keywords optimized at the keyword level
Google Search Management
Managed Google Ads (SEM) for "top of Google" coverage when customers are actively searching
Site Visitor Retargeting
Bring back people who visited your site but didn't convert
In-Market Nurture
Sequence messaging: educate, differentiate, convert
Channels
Intent targeting works across all major ad channels.
Display
Search (SEM)
Video
Mobile
Native
Streaming TV
High-impact follow-up